13 Words And Phrases To Avoid In Your Copy (For Real)

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It’s day 13! WE OUT HERE! Let’s dig in! The 15 days of Content = almost over but don’t worry! The next few days are SO SO GOOD and you’ll have lots of amazing action steps you can take to finish the year out right.


I’ve talked a LOT about words to avoid in your copy. In fact I have a list of 112 Words you should be avoid in your copy but which words are the absolute worst? I’ve picked the 13 worst offenders. Make sure you don’t have these words in your copy in 2019, my friend. Your sales copy will THANK YOU FOR IT.


These words aren’t necessarily bad but they are democratic words. What’s a democratic word? It’s a word that’s used so widely that doesn’t mean anything. You see it and just skip over it without thinking twice.










Killer _________


I think _________

Find your ___________

Unlock your ___________


These are phrases that are used so much they don’t mean anything and you don’t want to write copy that doesn't make people want or feel anything new so get rid of them.


Let’s talk about 2019. How are you planning for it? Don’t have a plan yet? I’m adding a really special bonus for January, a quarterly planning bonus. We are gonna plan for 2019 LIVE during the first week of the month and it’s gonna be so good!


I don’t believe in traditional planning because I hate planners and are bad with following my best-laid plans so I have a really specific way of planning you won’t see anywhere else. Sign up for Money Words Monthly and you’ll get to hang out with me and plan out 2019 the first week of the month.


You can get access to the workshop here for 27/month.


Have you missed a day of the 15 days of content? Find the archives below:

Day 1: 1 Reason Why You Shouldn’t Weep Over Unsubscribes

Day 2: 2 Tools I Used A Lot In 2018

Day 3: 3 Mindsets To Embrace If You Want To Make Sales All The Time

Day 4: 4 Types Of Emails And Sequences To Write For Your Business

Day 5: 5 TellTale Signs You Don’t Have Enough Clarity

Day 6: 6 Questions To Ask A Client During A Sales Call

Day 7: 7 Things I Did Wrong In My Business

Day 8: 8 Alternatives To A Webinar For Your Launch

Day 9: 9 Essential Elements Of A Persuasive Piece Of Copy

Day 10: 10 Fundamentals Of A Course Creation

Day 11: 11 Reasons Why You Need This Awesome Thing

Day 12: 12 Good Business Habits For 2019

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Shenee HowardComment